Hair et al., 2011), we judged that our study was appropriate for applying the PLS-SEM technique because this study’s main goal was to explore new knowledge and to extend an existing structural theory of the complex UTAUT. Ĭonsidering the rules of thumb for selecting CB-SEM or PLS-SEM (J.F. Hair, Ringle, & Sarstedt, 2011 Williams et al., 2015). For this benefit of PLS-SEM, it gets popular in management disciplines such as marketing management, strategic management, human resources management, and particularly management information system field of studies (J.F. For example, PLS-SEM gives a more robust structural equation model convergence over CB-SEM in many situations especially when a research model has many indicators, paths, and relationships among key variables and constructs (Chin, 2010 J.F. This critical advantage makes the PLS-SEM as an alternative technique for SEM and it has become a key research method in recent years (J.F. PLS-SEM method gets a special attention from business and social science researchers for its robustness in psychometric model analysis. Partial Least Square St ructural Equation Modeling (PLS-SEM) A study of Diffusion of Legal Software Use in a Global Campus: Action Research at a Global Campus in China.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
June 2023
Categories |